Give your potential and existing customers an easy way to share their experience and feedback on your marketing effort. Improve communication and value propositions. Generate more qualified leads and warm up for increased sales by asking at the right touchpoint and attain:
Sharpen communication ✔
Increase conversion ✔
Improve relations ✔
Embed or pop-up surveys on your website and landing pages to collect feedback on how to improve your offerings and content. Pick-up contact data and permissions from new visitors.
Embed surveys in your newsletters to get feedback on news and content. Ask additional questions to learn more on prospects’ and customers’ needs and buying preferences. Trigger outbound activities based on responses.
Get feedback from non-registred event visitors with QR codes or survey iPad stands. Send surveys to registred participants. Trigger marketing automation actions based on feedback. Feed sales with hot leads from positive responses.
Ask your club members with in-app surveys or by SMS or e-mail how you can improve your loyalty club. Identify detractors and potential churners and take proactive actions.
Ask your customers if they would recommend your company, based on their complete experience. Identify detractors, passives, and promoters and find out what you are doing right and what you should change to improve relations.
Ask all your relations if they will recommend your brand. Identify where your brand is strong and weak and how you can improve your brand’s recognition in the market.
Our opening rate and click rate in our newsletters have increased by 55 % after we got feedback on our newsletter. In this way, we only sent relevant content to our customers.