nps.today had a module that could be directly integrated into our Microsoft Dynamics CRM system, and now, with the acquisition of a company in England that uses Salesforce, we can easily integrate it there as well, since it’s another CRM system supported by nps.today. This was a major reason for choosing nps.today, as it’s a plug-and-play system we could use directly from our CRM system.
When customers give a low rating after an unsatisfactory experience, we’ve found that quick follow-up can turn them into loyal customers. By proactively contacting them and taking their feedback seriously, we create a sense of value and recognition in the customer. This also applies to customers who give us the highest rating. By exploring opportunities for further cooperation with these satisfied customers, we actively involve them in our improvement process, which reinforces their feeling of being an important part of our business.